Software design and improvement

Software + Improvement

Seedboost works with SaaS founders and product teams to redesign and improve their software to help increase conversion rates, revenue and customer retention. Achieve your business goals through design, strategy, prototyping and software optimisation.

Free Consultation Free 15 minute strategy session

Investing in user experience (UX) is proven to increase software success by up to 60%

How does UX design bring about such a high return?
It’s a combination of factors, including lower customer acquisition costs, lower support costs, reduced software development costs, increased customer satisfaction and retention, and increased conversions, engagement and market share. A great UX also reduces waste, as it helps to cut through the noise to focus on the features that matter. Becoming customer-centric through superb UX is a business imperative.

Social Proof

How we’ve already helped software businesses like yours succeed.

  • TOPOLYTICS

    We provided support to Topolytics in their journey to winning a prestigious Google and SAP competition through redesigning their pitch deck and software.

  • WHISPERCLAIMS

    We helped WhisperClaims redesign their existing web app, making direct improvements to their user journey, dashboard features, and overall customer experience.

  • WORKPRO

    We completed the software redesign and UX/UI overhaul, as well as wireframes, user flows, prototypes, UI design and UI style guide for the development team.

  • AXIOS SYSTEMS

    After successfully overhauling the key features and user experience of Axios' enterprise software, we also improved the usability, user interface, and ease of use.

Our Method

It’s no longer enough to build something and hope they will come. Today’s users demand exceptional software that is intuitive, exceeds expectations, and delights them with every login.

Here’s where we come in. Our in-depth knowledge of user behaviour, UX/UI best practice, and technical specs means we’re ideally placed to help you create or redesign your software. We work in partnership with our clients to deliver real results – something that looks great but doesn’t achieve your business aims or meet user needs is a failure in our book.

  • ASSESS

    Get started by defining your measures for success. Reduced churn? Higher conversions? Better engagement? We hear you. If you’re starting from scratch, we’ll set clear milestones for production. If you have an existing product, we’ll assess how it’s currently performing, identifying strengths and weaknesses to improve your design, usability and business results.

  • DESIGN

    We’ll use our collective brainpower and technical expertise to design or redesign and transform your software. It’ll look fantastic, but more importantly, it’ll perform; we build your user needs, clients’ and business goals into your software. Our collaborative process means you can have as much or as little input as you’d like into each milestone in your software redesign.

  • SUCCEED

    Congratulations. You’ve just created an enjoyable and effortless user experience which allows customers to accomplish their goals. You’ve also just ensured that your ROI is on point, your retention is up, user satisfaction is through the roof, and your revenue is on an upward trajectory. All that’s left to do is to enjoy your easy-to-use, beautiful software!

How can we help?

You've got a software product - now make it work for your business. We specialise in taking existing software products or apps and improving them to drive business revenue. Whether your goal is a growing user base, higher conversion rates, or simply better ROI, there's an option that's right for you.

  • ANALYSE YOUR PRODUCT
    • Ensure you are solving a problem
    • Understand your customers’ needs
    • Audit existing UX & UI design
    • Identify urgent UX & UI problems
    • Competitor & feature analysis
    • Product review & user testing
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  • IMPROVE YOUR PRODUCT
    • Enhance customer onboarding
    • Streamline user journeys
    • Improve the entire user experience
    • Boost customer retention
    • Remove user blockers & friction
    • Optimise UI style & visual impact
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  • GUARANTEE SUCCESS
    • Increased user adoption
    • Higher revenue per customer
    • More active & engaged users
    • Higher customer retention
    • Improved conversion & revenue
    • Increased customer lifetime value
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About Us

Seedboost is a UK-based software consultancy powered by experts in the industry. We help SaaS companies redesign and improve their products through user experience and product expertise.

Founder and director Ryan Falconer began Seedboost after working with leaders and founders at some of the world’s fast-growing software companies. He’s now using that knowledge to help other software companies to redesign and improve their products.

I saw that there was a desperate need amongst software companies for a reliable, trusted partner which could not
only help them assess which parts of their software needs improvement, but also one which could help them plan
for growth.

My goal is to share with software and SaaS businesses the knowledge and expertise gained from over a decade working with some of the most successful firms in the software world. By providing a holistic support system, including product strategy, design and development, we help the software community to improve their product and their bottom line –
no gimmicks, just real, measurable results.

As Head of Design, I am responsible for setting the creative vision and direction of the software and apps we design or redesign for our clients, ensuring the design output aligns with the overall brand and business objectives. We deliver best-in-class digital experiences for software and tech companies.

I lead a team of UX and UI designers working at the intersection of design, technology and strategy to create experiences which ensure customers achieve their goals and businesses achieve growth. During the course of my career, I’ve worked on over 100 projects across all sectors. We turn business ideas into software or apps as well as turnaround existing digital products with a focus on improving the user experience, user interface, user engagement, conversion rates, and business results.

Why Seedboost?

We’re specialists in software design, user experience, user interfaces and optimisation for SaaS companies.

Seedboost supports software companies like yours to design beautiful, useful software that deliver the results you want for your users, customers, and your business.

  • Star Icon EXPERTISE AS STANDARD

    Whether you need support in bringing a brand-new idea to life or overhauling a legacy product, you can rely on us. Our team of UX/UI designers are experts in their field.

  • TRUSTED PROFESSIONALS

    We’ve worked with businesses just like yours from around the globe to design software that delights users and achieves its aims. Don’t take our word for it; read their stories here.

  • PROVEN METHODS

    Over the past 15 years, our team has successfully completed over 150 projects in multiple sectors, achieving concrete results from complex briefs with significant business impact.

Here’s what teams like yours are saying about Seedboost.

  • Seedboost helped us to develop an effective and engaging user experience for key components of a digital Government service.

    Mike Groves CEO, Topolytics
  • Seedboost helped us take an idea to a clickable advertising data platform prototype, completing a fully responsive web app design.

    John Rizzo-Naudi Product Manager, Sliide
  • Seedboost produced clean and attractive designs that resolved the UX/UI hotspots within our app. We were pleased with the results.

    Richard Edwards CEO, WhisperClaims
TRUSTED BY SOME OF THE WORLD’S BEST SOFTWARE COMPANIES
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